SIX7: perfume becomes a brain code

The first scientific fragrance house transforms perfume into a tool for neurochemical influence. Founded by Dr John Zannis, it designs molecular "codes" that activate memory, attraction, and identity. Tested using fMRI and AI, these compounds are no longer classified by notes, but by biological effects: interpersonal magnetism, mental focus, or emotional memory. A new era in which perfume is no longer a mere scent, but a cerebral interface. The launch collection includes four fragrances: Code Memory Lock^™ anchors emotional memory; Code Attraction Bias^™ increases interpersonal magnetism; Code Sympathetic Drive™ sharpens mental concentration and increases physical readiness, and Code Reward Circuit^™ triggers indulgence, craving, and satisfaction through reward system activation.