Rissmann Turns the Box into a Display

With Shell Box, the German specialist in premium packaging transforms the box into a display in a single gesture. Built directly into the structure, the opening mechanism relies on magnet-free paper engineering with no additional components, while the box itself uses a mono-material paper and cardboard construction.

The interior can accommodate a bespoke paper or moulded-pulp insert, or a nested-box system that can notably be used to create an Advent calendar or a multi-product seasonal edition. The outer cover can also be changed to refresh the graphic identity without altering the concept. Designed particularly for beauty and fragrance brands, Shell Box is suitable for launches, window displays, gifting, as well as press and influencer kits.