Grasse takes root in Paris

Viparis has opened the Jardin des Parfums, Grasse–Paris at Paris Expo Porte de Versailles, presented as the first botanical garden dedicated to perfume plants to be created on a rooftop in the heart of the French capital. Conceived with Resperfuma and developed with the Pays de Grasse, the International Perfume Museum and its Gardens, the space brings together 88 botanical species organised into six olfactory families.

Located on the roof of Pavilion 6, next to La Serre, the garden puts plants back at the heart of the fragrance story, reconnecting visitors with the first link in the value chain. Some of the species are directly used in perfumery, while others were selected for their botanical affinities or evocative qualities. The site is also intended to become a space for knowledge-sharing, with a programme set to include workshops, conferences and olfactory education focusing on Grasse's fragrance heritage.