Esxence surpasses the 20,000-visitor mark

The 16^th edition of Esxence – The Art Perfumery Event, held in Milan from June 3 to 6, attracted more than 20,000 visitors, confirming the continued dynamism of the artistic perfumery sector worldwide. The event featured over 400 brands, including 108 first-time exhibitors, representing more than 40 countries across 20,000 square metres of exhibition space.

Beyond its strong attendance figures, this year's edition, themed “Sensing The World,” highlighted several emerging olfactory trends. Gourmand and fruity notes continue to resonate with consumers, with vanilla remaining a key ingredient, while clean, green and minimalist accords are gaining momentum. Other standout ingredients included sake, kombucha, matcha, yuzu and chrysanthemum, alongside rice, milk and mint, reflecting a growing inspiration drawn from the culinary world.

Organizers also noted the increasing interest of younger generations in niche perfumery, as well as the sector's growing international reach, particularly driven by the Middle East and Asian markets. The next edition of Esxence will take place in Milan from February 24 to 27, 2027, during Milan Fashion Week.