Anastasia Beverly Hills completes recapitalisation

The brand has finalised a recapitalisation transaction that was unanimously approved by its lenders and supported by TPG. The deal will significantly reduce its debt. Founder and CEO Anastasia Soare has invested $225 m (approximately €207 m) in equity and remains the majority shareholder. Anastasia Beverly Hills plans to accelerate its growth by focusing on innovation, customer engagement, and expanding its distribution networks.