Opalescence broadens its formulation portfolio

The US specialist in professional tooth whitening has introduced two new toothpaste formulations, reflecting the evolving whitening toothpaste market. The first combines stannous fluoride with a whitening system, while the second is a fluoride-free formulation containing 10.5% nano-hydroxyapatite and xylitol. With this dual approach, the brand is addressing changing consumer preferences while highlighting the diversification of formulation strategies in oral care, ranging from next-generation fluoride technologies to nano-hydroxyapatite-based alternatives.